Hi! I’m Robert, CPO of Beyz Inc. I create AI-powered tools to enhance users' real-time communication experiences. Currently preparing for graduate studies.

MY Articles

Design Thoughts & Insights

Published on Interactions Magazine

Google Maps: about that left turn

An unexpected traffic mishap led me to reconsider Google Maps’ voice instructions

Published in UX Collective

Beyond fried chicken: how scent is upturning our brand

That day in Utah, KFC’s scent told a story beyond fried chicken

Published on Interactions Magazine

THE UNSUSTAINABLE MODEL: THE TUG OF WAR BETWEEN LLM PERSONALIZATION AND USER PRIVACY

ssheng3@inside.artcenter.edu

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MY Projects

Highlights of My Creative Work

A 60-second story of me

Hi, I’m Robert, an Interaction designer with a passion for turning innovative ideas into impactful products. My entrepreneurial journey began in high school, and over the years, I’ve co-founded multiple ventures, including Beyz AI, which was accepted into the Velocity Incubator and secured seed funding with a valuation of $2 million.

Beyond business, I’m a committed storyteller and part-time writer. My articles on design and user experience have been published on platforms like UX Collective and ACM Interactions. I’ve always believed in the power of words to connect ideas and inspire change.

Awards received

Work Featured In

100K+

Article Views

#Launched

#Founder

Beyz.AI

V 2.3

Ai Real-time interview/meeting assistance tool

How did I design an AI companion for job seekers, that turn into a company valued at two million dollars?

PaperWeaver

Virtual Ancestor Worship Platform

What if a virtual platform could blend traditional rituals with modern technology to preserve culture and connect families worldwide?

Coffeel

An app that personalizes coffee experiences based on users mood.

See how I blend the process of personalizing coffee flavors with the offline experience to delight users and benefit business

Physical Prototyping

Rendering

MY
Interests

Passions That Drive Me